{"product_id":"african-pride-feel-it-formula-strengthening-mask-hair-treatment-12oz","title":"AFRICAN PRIDE FEEL IT FORMULA STRENGTHENING MASK HAIR TREATMENT 12oz","description":"\u003cdiv\u003e\n\u003cdiv class=\"styles__FullHeightDiv-sc-1p7emsl-1 fsDSjd h-bg-white\"\u003e\n\u003carticle class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto scroll-mt-(--header-height)\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"f817c097-4e00-445a-a535-6c0853f6e843\" data-testid=\"conversation-turn-33\" data-scroll-anchor=\"false\" data-turn=\"user\"\u003e\u003c\/article\u003e\n\u003carticle class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"request-WEB:6f58e946-514a-4c72-981a-c1a3d12e3f44-16\" data-testid=\"conversation-turn-34\" data-scroll-anchor=\"true\" data-turn=\"assistant\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"7cf88144-70f5-4dd6-9043-f301c4e0fed1\" data-message-model-slug=\"gpt-5-mini\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full wrap-break-word light markdown-new-styling\"\u003e\n\u003ch2 data-section-id=\"1twiij6\" data-start=\"0\" data-end=\"78\"\u003eAfrican Pride Feel It Formula Strengthening Mask Hair Treatment 🌿💆🏾‍♀️\u003c\/h2\u003e\n\u003cp data-start=\"80\" data-end=\"739\"\u003eDeeply nourish and fortify your hair with the \u003cstrong data-start=\"126\" data-end=\"193\"\u003eAfrican Pride Feel It Formula Strengthening Mask Hair Treatment\u003c\/strong\u003e, a protein-rich \u003cstrong data-start=\"210\" data-end=\"223\"\u003etreatment\u003c\/strong\u003e infused with peppermint, rosemary, and sage oils. This powerful \u003cstrong data-start=\"288\" data-end=\"301\"\u003etreatment\u003c\/strong\u003e strengthens strands from root to tip, hydrates hair, reduces breakage, and promotes healthy hair growth. \u003cstrong data-start=\"407\" data-end=\"437\"\u003eWho Is It Recommended For?\u003c\/strong\u003e Anyone looking for a restorative \u003cstrong data-start=\"471\" data-end=\"484\"\u003etreatment\u003c\/strong\u003e to rebuild weakened hair, improve scalp circulation, and maintain soft, shiny, and resilient strands. Perfect for natural, textured, or chemically treated hair, this \u003cstrong data-start=\"651\" data-end=\"664\"\u003etreatment\u003c\/strong\u003e helps restore vitality and shine while supporting overall hair health. ✨\u003c\/p\u003e\n\u003ch2 data-section-id=\"zgy0jk\" data-start=\"741\" data-end=\"775\"\u003eWho Is It Recommended For? 🌿\u003c\/h2\u003e\n\u003cp data-start=\"777\" data-end=\"1065\"\u003eIf your hair is prone to breakage, dryness, or thinning, this \u003cstrong data-start=\"839\" data-end=\"852\"\u003etreatment\u003c\/strong\u003e is ideal. \u003cstrong data-start=\"863\" data-end=\"893\"\u003eWho Is It Recommended For?\u003c\/strong\u003e Individuals seeking a professional-quality \u003cstrong data-start=\"937\" data-end=\"950\"\u003etreatment\u003c\/strong\u003e that strengthens hair, stimulates growth, and protects the scalp, especially for natural or textured hair types.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1425\"\u003eThis \u003cstrong data-start=\"1072\" data-end=\"1085\"\u003etreatment\u003c\/strong\u003e works best after using the African Pride Feel It Strengthening Shampoo. Peppermint oil promotes hair growth and thickens follicles, rosemary oil stimulates roots and scalp circulation, and sage oil soothes irritation while preventing hair loss. The protein-rich formula restores strength, hydration, and shine for healthier-looking hair.\u003c\/p\u003e\n\u003ch2 data-section-id=\"1lfgdd3\" data-start=\"1427\" data-end=\"1465\"\u003eKey Benefits of This Treatment 💧\u003c\/h2\u003e\n\u003cp data-start=\"1467\" data-end=\"1579\"\u003eThis deep-strengthening \u003cstrong data-start=\"1491\" data-end=\"1504\"\u003etreatment\u003c\/strong\u003e is formulated to hydrate, fortify, and rejuvenate hair from root to tip.\u003c\/p\u003e\n\u003cp data-start=\"1581\" data-end=\"1604\"\u003e\u003cstrong data-start=\"1581\" data-end=\"1602\"\u003eBenefits include:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1606\" data-end=\"2071\"\u003e\n\u003cli data-section-id=\"7u81y5\" data-start=\"1606\" data-end=\"1684\"\u003e\n\u003cp data-start=\"1608\" data-end=\"1684\"\u003eDeeply nourishing \u003cstrong data-start=\"1626\" data-end=\"1639\"\u003etreatment\u003c\/strong\u003e that strengthens and hydrates hair strands\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"f40y7q\" data-start=\"1685\" data-end=\"1750\"\u003e\n\u003cp data-start=\"1687\" data-end=\"1750\"\u003ePromotes hair growth and reduces breakage with peppermint oil\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"myt7j8\" data-start=\"1751\" data-end=\"1804\"\u003e\n\u003cp data-start=\"1753\" data-end=\"1804\"\u003eStimulates scalp circulation with rosemary oil 🌿\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"19z0qsn\" data-start=\"1805\" data-end=\"1864\"\u003e\n\u003cp data-start=\"1807\" data-end=\"1864\"\u003eSoothes irritation and prevents hair loss with sage oil\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"xps1n3\" data-start=\"1865\" data-end=\"1933\"\u003e\n\u003cp data-start=\"1867\" data-end=\"1933\"\u003eProtein-rich formula restores strength, shine, and manageability\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1jspob5\" data-start=\"1934\" data-end=\"1997\"\u003e\n\u003cp data-start=\"1936\" data-end=\"1997\"\u003eIdeal as a deep-conditioning mask or regular hair treatment\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"yq36rf\" data-start=\"1998\" data-end=\"2071\"\u003e\n\u003cp data-start=\"2000\" data-end=\"2071\"\u003eSupports overall scalp and hair health for resilient, healthy strands\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"1yozn2d\" data-start=\"2073\" data-end=\"2106\"\u003eHow to Use This Treatment 🧴\u003c\/h2\u003e\n\u003cp data-start=\"2108\" data-end=\"2498\"\u003eAfter shampooing with the Feel It Strengthening Shampoo, apply a generous amount of the \u003cstrong data-start=\"2196\" data-end=\"2209\"\u003etreatment\u003c\/strong\u003e to wet hair. Leave on for 5–10 minutes, then rinse with warm water. For best results, cover hair with a clear plastic cap and sit under a dryer for 10–15 minutes. Follow with the African Pride Feel It Strengthening Balm for edges and scalp to complete the full-strengthening experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AFRICAN PRIDE","offers":[{"title":"12oz","offer_id":43753253568590,"sku":"802535973732","price":13.98,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0733\/1207\/5854\/files\/1_1599838e-6d41-47a4-a291-655273b43666.jpg?v=1778965791","url":"https:\/\/nellahair.com\/products\/african-pride-feel-it-formula-strengthening-mask-hair-treatment-12oz","provider":"Nella Hair","version":"1.0","type":"link"}